App Publishing Requirements For Google Play Store

When publishing an app, metadata fields should be provided which describe the app (such as app name, app description, search keywords, etc). These fields appear in the app download page in the Play Store. These fields are important because they have a great impact on how many people actually download the app, so please choose them carefully. This document lists all the metadata fields that should be provided.
Please note that if the app has a target audience in several countries, it is a good idea to provide translations for these fields, so they appear in the native language of each app store. Each field states whether it should be translated or not.

Requirements


1. Default Language
The default language for all app assets (like app description in the app store). This language will be displayed to store visitors which you did not make a specific translation for. Google may automatically translate texts, for languages you did not specifically provide texts for.

2. App Title
The title of the app in the store. Can be 5-30 characters.
– Multiple languages (translate to your preferred languages).
– This field may be used for keyword searches for your app.

3. App Icon Label
When the app is installed, the label that appears under the app icon on the device. Should be max 12-18 characters (or else will be shortened with … on the device).
– Multiple languages (translate to your preferred languages).

4. App Description
The detailed app description that appears in the app store. Can be 1-4000 characters. The app description may be used for search so consider having your search keywords here.
– Multiple languages (translate to your preferred languages).
– This field may be used for keyword searches for your app.

5. App Short Description
-80 character limit
-Users can expand this text to view your app’s full description.

6. Marketing URL (Website)
A website where users can get more information about your app or products.

7. Privacy Policy URL (Website)
Optional. A website page which contains your exact privacy policy. If not provided, the default store privacy policy will be given.

8.Categorization

– Application Type: Select Applications or Games.
– Category: Select the category that best matches your app

Categories Available:

App categories

Books & Reference

Business

Comics

Communications

Education

Entertainment

Finance

Health & Fitness

Libraries & Demo

Lifestyle

Live Wallpapers

Media & Video

Medical

Music & Audio

News & Magazines

Personalization

Photography

Productivity

Shopping

Social

Sports

Tools

Transportation

Travel & Local

Weather

Widgets

Games categories
Action

Adventure

Arcade

Board

Card

Casino

Casual

Educational

Family

Music

Puzzle

Racing

Role Playing

Simulation

Sports

Strategy

Trivia

Word

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